Annique Lucid Moisturiser for Dry Skin – 50ml

Annique’s number one moisturiser: deep, lasting moisture for dry, dehydrated skin in a harsh climate.

South African weather is not gentle on dry skin. Hot, dry interiors pull water out of the face. Cold winters do the same. Lucid Moisturiser for Dry Skin was formulated with those conditions in mind. It is Annique’s number one selling moisturiser, built for dry and dehydrated skin that needs more than a light film. The action is described as deep: a higher degree of intense moisture and suppleness, with a unique consistency that has made this cream the range’s best-known day moisturiser.

Press it on gently, as often as the day requires. You may even apply it over foundation during the day when tightness comes back. For best results it sits after the serums that suit your skin, then Essense Skin Detox and Forever Young Revitalising Cream, so treatments and this ultra-moisturising cream work together rather than competing. It soothes, nourishes and comforts. It is aimed at improving moisture levels, giving immediate and long-lasting intense moisturisation, and enhancing the radiance of the complexion.

The current formula lists macadamia nut oil, Green Rooibos extract, AquaVital+, and pre- and probiotics. Macadamia oil is the rich emollient in the mix. Green Rooibos is the antioxidant leaf extract used across the Lucid range. AquaVital+ is the moisture-complex the cream is built around. Pre- and probiotics sit alongside those actives to support dry, dehydrated and sensitive skin while it holds water. This is the richer Lucid day cream, not the lighter matt lotion.

An Ultra Moisturising Cream for Dry, Dehydrated and Mature Skin

This cream is for dry, dehydrated, sensitive and mature skin, and for people who live in very dry or extremely cold areas. Unique consistency, ultra moisturising, suitable for sensitive skin, and still Annique’s number one selling product — those are the selling points given for it. If you want the same Lucid hydration in a lighter, more matt finish, Lucid Moisture Lotion is the other day option. This jar is the richer one.

A sensible evening order is Lucid Cleanser – 200ml, then Skin Detox and Revitalising Cream, then this moisturiser. Finish with Lucid Freshener if you use the mist after creams. At night, Lucid Night Cream can take over when skin needs an even richer overlay. Through the day, press this cream on again, including over make-up if that is how your skin behaves.

Do not treat it as a sunscreen or as a cleanser. It is the intense moisturiser in the Lucid line: the one you reach for when dryness is the main complaint and a light lotion would not be enough. Fifty millilitres of a cream that has earned its number-one place by doing one job well — putting moisture back into skin that the climate keeps taking it from.

If your skin is only slightly dry and you dislike richness, start with the lotion instead. If tightness, flaking, or that stretched feeling after a day outdoors is familiar, this is the Lucid moisturiser that was written for you. Press, do not rub. Repeat when the air takes the comfort away. Let the rest of the range handle cleanse, treat, and night — this cream’s job is intense moisture and suppleness, in a climate that does not always cooperate.